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Amsterdam Dance Event 2018

For the Amsterdam Dance Event 2018 campaign, we went from pixels to voxels. The whole print campaign was based on pixelated design, but to keep the videos more interesting, we chose to use voxels, because it gave a bit more space to play with it and would be visually more pleasing for video.
Besides the online promo videos, we created a whole video branding with idents, VJ packages, branding overlays and several video loops which were played on screens throughout the city.
 

MOTION DESIGN

PRODUCTION

ART DIRECTION: ALEX SLAGTER/MASLOW

MUSIC/AUDIO